
DRENCH IT
Description
A nourishing priming milk essence that drenches skin with cooling hydration that helps soothe, plump, brighten & tone.

The Bio-Perfecting Complex: Twice-Fermented Radiance & Peptide-Smooth Elasticity.
IT'S THE INSIDE THAT COUNTS

2X FERMENTVITAL COMPLEXTM
A potent blend of Korean inspired ingredients with a two- step fermentation process that helps moisturize, brighten and clarify skin

FERMENTED RICE WATER
Encourages droplets to saturate onto the skin for a hydrated, glassy & even skin tone appearance with up to 60% Fermented Rice Water.

SQUALANE
An emollient that helps create a protective layer on skin to to help prevent moisture loss.

BIOPEPTIDE COMPLEX
mproves skin's moisture balance for more elastic and smoother looking skin. Complexion looks hydrated, bouncy & smooth
View all ingredients

THE PROOF IS IN THE PREP
WHERE IT FITS IN YOUR ROUTINE

DRENCH IT
This Mega Dose Glow Serum helps create translucent, dewy skin with a glassy plumping effect. Skin is hydrated for up to 12 hours.

DRIP IT
This Mega Dose Glow Serum helps create translucent, dewy skin with a glassy plumping effect. Skin is hydrated for up to 12 hours.

WHIP IT
An intensely hydrating, skin hugging whipped moisturizer that helps strengthen & protect the skin barrier for overall healthier-looking skin.

2 STEPS TO A FRESH COMPLEX
step 02 Apply a few drops to your fingertips and gently press into the skin, leaving you with an even, radiant glow.
PATENTED TECHNOLOGY TRENDING INGREDIENTS
2X FermentVital Complex TM
A potent blend of Korean inspired ingredients with a unique two-step fermentation process that intensely hydrates, brightens and soothes, creating a translucently clear, radiant skin.
FERMENTED RICE
Helps bolster a stronger moisture barrier. Brightens, softens and tones skin providing a natural lit-within glow.
FERMENTED GINSENG
Helps improve the appearance of skin‘s elasticity and minimizes the look of fine lines for a more youthful appearance.

FERMENTED ADLAY
Helps improve the appearance of skin hydration and elasticity, enhances skin’s natural moisture and helps the skin look firm, hydrated and supple.
FERMENTED POTATO
Helps comfort and nurture the skin to enhance the skin‘s natural radiance for a healthy, glowing complexion.
FERMENTED RICE
Helps bolster a stronger moisture barrier. Brightens, softens and tones skin providing a natural lit-within glow.
FERMENTED GINSENG
Helps improve the appearance of skin‘s elasticity and minimizes the look of fine lines for a more youthful appearance.
FERMENTED ADLAY
Helps improve the appearance of skin hydration and elasticity, enhances skin’s natural moisture and helps the skin look firm, hydrated and supple.
FERMENTED POTATO
Helps comfort and nurture the skin to enhance the skin‘s natural radiance for a healthy, glowing complexion.

our pov.

ICONIC INDIVIDUALITY.AUTHENTICITY OVER APPROVAL
Celebrating unique qualities and embracing authenticity over fitting in

INCLUSIVE COMMUNITY.FEARLESS VULNERABILITY.
An inviting, safe space for inspiration experimentation and honest conversations.

EDUTAINMENT.BE A PRO AT HOME
Empowering you through education, bringing you joy through entertainment.

PROPRIETARY TECH.WITH MAKEUP ARTISTRY TECHCNIQUED.
We develop our products through a 'tech' lens for max efficacy. Paired with irresistible textures for an unmatched experience. The combination preps your skin like a pro

A NOTE FROM
I’m self-taught when it comes to makeup, and trust me, if I can learn it, so can you! That’s why I’m so passionate about making makeup easy, fun, and accessible for everyone. I want to show you how to get glowing skin, while making sure your skin stays healthy and happy for the long haul.
We’re in this together!
OUR PURPOSE IS TO EMPOWER ALL PEOPLE TO FULLY INHABIT THEIR UNIQUE BEAUTY POINT OF VIEW BY CELEBRATING WHAT MAKES YOU, YOU.

WE DON'T JUST CONCEAL; WE HEAL
products, you can achieve instantly flawless
skin while enjoying long-term benefits.
Frequently Asked Questions
What it does:
Hydrates: Adds moisture for plumper, refreshed skin.Boosts absorption: Preps skin for better absorption of serums and creams.
Improves texture: Helps smooth and even out skin over time.
Adds glow: Some essences, like Drench it, are formulated with ingredients that help brighten the complexion for a healthy glow.
COMPLETE THE FULL SKIN PREP ROUTINE






SHRUNK IT
MINIS: DRENCH IT + DRIP IT + GLAZE IT +WHIP IT + FULL- SIZE:AMP IT hydrating travel-friendly giftable

DEW IT
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Customer Reviews
Read the reviews:
"I'm so impressed with the whole line! Drench is a lightweight powerhouse of hydration for the skinl You feel the hydration immediately upon applying it!"
"absolutely love the way Drench It, Drip, and Whip It make my face glisten. My makeup always looks better after using the POV products on my skin."
"In my 40+ years of life I had never used a priming milk and am pleasantly surprised by how nice it makes my face feel. I am really loving it so far"